It looks like Facebook has finally overtaken MySpace, as far as traffic goes. I’ve got a client that has been spending money on Facebook advertising.

The results are rather sad.

While Facebook does get a lot of traffic people are there to make friends. They become banner blind pretty fast and are not likely to take the time to click on a banner and purchase a product from you. However, I could create a profile make friends and sell my products to my friends.

Social media sites are gold mines but you have to know how to work the site to make the money. In my personal opinion advertising on the site is not always the best route to go.

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